Coming soon… TrackEveryCoin, a personal finance system

Note: I no longer work with IonLab since Nov 12 of 2009. Amazon conducted a poll just before the start of the year 2009 asking people on what are their New Year Resolutions. The top two resolutions were (1) Lose Weight and (2) Get Your Finances in Order. What is strange is that you andContinue reading “Coming soon… TrackEveryCoin, a personal finance system”

What's in a name, indeed?

Note: I no longer work with IonLab since Nov 12 of 2009. Vikram has written an interesting post on whether the name of a brand matters which got me thinking. I don’t think it’s that simple. I believe that Company name doesn’t matter. Product name matters. This is because the product’s name is not justContinue reading “What's in a name, indeed?”

IONLAB – The Next Experiment

Note: I no longer work with IonLab since Nov 12 of 2009. It’s been nearly 5 months since I last quit my job. Five months. Wow. It’s weird because it doesn’t feel that long. I spent most of the first few months whiling away, and I thoroughly enjoyed it. I did have some plans though.Continue reading “IONLAB – The Next Experiment”

Happy Birthday to ion

Note: I no longer work with IonLab since Nov 12 of 2009. One year ago, on this day, we launched ion, the ipod charger. The launch was just one blog post. That’s it. Within two hours, Atul Chitnis bought the first ion in our online store. We celebrated. But hold on, let’s rewind the storyContinue reading “Happy Birthday to ion”

Vegetable 2.0

Note: I no longer work with IonLab since Nov 12 of 2009. The other day, mom was telling me why she has completely switched from the traditional neighbourhood HOPCOMS (Horticultural Produce Cooperative Marketing Societies) outlet to the fresh@ store to buy the vegetables. I got curious and asked to explain. She mentioned several points: HOPCOMSContinue reading “Vegetable 2.0”

ion on a roll

Note: I no longer work with IonLab since Nov 12 of 2009. First, there was the Mint financial newspaper’s article on “casualpreneurs” in the July 8th, 2007 edition which featured ion. FYI, Mint is a joint collaboration between the Hindustan Times and the Wall Street Journal. Then, there was an article in the BTW magazine’sContinue reading “ion on a roll”