Micro targeting

Recently the Obama re-election campaign employed similar population-wide behavioral analytics to micro-target voters to ensure his re-election. There is no reason why we in India must not look to technology to devise ingenious methods for near real time data collection and population-wide analytics of social performance. This will not only help micro-target and localise welfare […]

Vote for the Candidate

I attended a Bangalore South Lok Sabha Candidates’ debate yesterday, this time held at NMKRV Jayanagar and organized by the Rotary Clubs of South Bangalore. Only Capt. Gopinath (Independent) had arrived on time. Ananth Kumar (BJP) arrived a bit late but immediately greeted each and every individual in the hall and asked them to vote. […]

Thought for the Day

I had grown up among engineers, and I could remember the engineers of the twenties very well indeed: their open, shining intellects, their free and gentle humor, their agility and breadth of thought, the ease with which they shifted from one engineering field to another, and, for that matter, from technology to social concerns and […]

What's your vision for Bengaluru?

The ABIDe, i.e. Agenda for Bengaluru Infrastructure and Development Task Force (setup by the current government) is working on a roadmap for development of Bengaluru along with deadlines and regular 100-day monitoring, etc. The comprehensive reports are available in PDF format on a public website with even discussion forums (although the forums have poor participation). […]

Outliers : What leads to Success

I read Outliers, The STORY of SUCCESS by Malcolm Gladwell last week and found it fascinating. Here’s an excerpt: Cultural legacies *matter*, and once we’ve seen the surprising effects of such things as power distance and numbers that can be said in a quarter as opposed to a third of a second, it’s hard not […]